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Sales Force Management
In this 13th edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the book's reputation as a contemporary classic, fully updated for modern sales …
Sales Force Management
In this 13th edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the book's reputation as a contemporary classic, fully updated for modern sales …
Contemporary Selling
Contemporary Selling is the only book that combines full coverage of up-to-date personal selling processes with a straightforward look at sales management practices, delivered in a …
Marketing: Real People, Real Choices, Global Edition
For undergraduate principles of marketing courses. Companies don't make decisions. People do.Marketing: Real People, Real Choices is the only text to introduce marketing from the …