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Political Marketing and Management in the 2020 New Zealand General Election
innbundet,
2021,
Engelsk,
ISBN 9783030773328
This book is the second volume in the Palgrave Studies in Political Marketing and Management series to focus on political marketing and management in New Zealand’s general …
Marketing Leadership in Government
heftet,
2018,
Engelsk,
ISBN 9781349956753
This book explores how contemporary governing leaders can overcome the typical trend of losing a public support in power by following more effective communication strategies. It …
Marketing Leadership in Government
innbundet,
2016,
Engelsk,
ISBN 9781349949182
This book explores how contemporary governing leaders can overcome the typical trend of losing a public support in power by following more effective communication strategies. It …