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An Integrated Approach to Communication Theory and Research
innbundet,
2019,
Engelsk,
ISBN 9781138561441
This new edition provides a comprehensive overview of current theory and research written by the top theorists and researchers in each area. It has been updated to address the …
Primer of Public Relations Research, Third Edition
innbundet,
2016,
Engelsk,
ISBN 9781462522705
Thousands of public relations (PR) students and professionals have relied on this authoritative text to understand the key role of research in planning and evaluating PR campaigns. …