Outlaw is a guide to what really works in the salesenvironment. Packed with fresh on-the-ground insights, powerfultrue stories, bold strategies, and unconventional approaches toselling, it explains how the best salespeople defy the conventionalwisdom to achieve stunning success. But it's not just forsalespeople. Since we all sell something in one form oranother--even ideas--Outlaw is the sales guide forthe salesperson in each of us.
Outlaw explains that the world's best salespeople don'tjust sell; they fight for a worthy cause. They don't just pitch thecustomer; instead, they reframe the customer's and the market'sexpectations, delivering unique experiences that build value andinspire satisfaction, loyalty, and repeat business. InOutlaw, author and sales expert Trent Leyshan usesstraightforward explanations and inspiring case studies to revealthe tools, traits, and skills used by the world's mostdynamic and successful sales professionals.
- Includes effective sales practices for salespeople, as well asaccount managers, business leaders, consultants, marketers, advertisers, and entrepreneurs
- Features proven techniques for overcoming personal limitations, understanding what customers want, and becoming a more passionate, inspiring sales professional
- Written by a sales expert and trainer whose clients includemany of Australia's most successful sales-driven firms
Perfect for anyone who works in sales or wants new ways toinfluence colleagues and customers, Outlaw offers effectivestrategies and a fresh approach to selling that really works.