The Unauthorized Guide to Doing Business the Jamie Oliver Way draws out the universal lessons from Jamie Oliver's remarkable success and identifies 10 secret strategies for business growth and branding that can be applied to any business or career:
- Be yourself, but more so
- Extend the brand
- Build on what you're good at
- Remember the social dimension
- Become the face of a supermarket
- Deal with adversity
- Go international
- Protect the brand
- Be controversial
- Be bold
Want to be the best? The secrets of phenomenal success are in your hands.
Check out the other Unauthorized Guides in this series: Richard Branson; Duncan Bannatyne; Alan Sugar; Bill Gates; and Philip Green.