Rajaa
Hakutulokset: Hakutulos
Rajaa
yhteensä 2 hakutulosta
An Instructor's Manual to H2H Marketing Case Studies
sidottu,
2024,
englanti,
ISBN 9783031490040
This is an instructor's manual for the popular textbook 'H2H Marketing: Case Studies on Human-to-Human Marketing' (Springer, 2023). The authors have provided a perfect companion …
H2H Marketing
sidottu,
2023,
englanti,
ISBN 9783031223921
H2H Marketing focuses on redefining the role of marketing by reorienting the mindset of decision-makers and integrating the concepts of Design Thinking, Service-Dominant Logic and …