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Fundamentals of Creative Advertising
E-bok,
2016,
Engelska,
ISBN 9781350008595
Advertising is renowned for being a highly creative and visual medium, but many advertising textbooks are descriptive and text-heavy. The Fundamentals of Creative Advertising takes …
Från
479 kr
The Fundamentals of Creative Advertising
häftad,
2011,
Engelska,
ISBN 9782940411566
The Fundamentals of Creative Advertising 2nd edition provides a rich introduction to the key elements of creative advertising. Burtenshaw, Mahon and Barfoot explore the role of the …