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There's No Business That's Not Show Business
E-bok,
2003,
Engelska,
ISBN 9780132704076
Say goodbye to "e;business as usual"e;--to succeed today you need show business! How do you market in today's "e;experience culture"e;--as conventional …
Experiential Marketing
E-bok,
2000,
Engelska,
ISBN 9780743219518
Engaging, enlightening, provocative, and sensational are the words people use to describe compelling experiences and these words also describe this extraordinary book by Bernd …