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Brands and Branding
The bestselling guide to the role of brands and brand building Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many …
Discourses, Fragments, Handbook
'About things that are within our power and those that are not.' Epictetus's Discourses have been the most widely read and influential of all writings of Stoic philosophy, from …
Meditations
'Do not act as if you had ten thousand years to live ... while you have life in you, while you still can, make yourself good.' The Meditations of Marcus Aurelius (AD 121-180) is a …
The Ambassadors
Lambert Strether, a mild middle-aged American of no particular achievements, is dispatched to Paris from the manufacturing empire of Woollett, Massachusetts. The mission conferred …
Groundwork for the Metaphysics of Morals
[T]he present groundwork is nothing more than the identification and vindication of the supreme principle of morality.' In the Groundwork for the Metaphysics of Morals (1785), …
The Canterbury Tales
'Whoever best acquits himself, and tells The most amusing and instructive tale, Shall have a dinner, paid for by us all...' In Chaucer's most ambitious poem, The Canterbury Tales …
A Dictionary of Construction, Surveying, and Civil Engineering
This new edition of A Dictionary of Construction, Surveying, and Civil Engineering is the most up-to-date dictionary of its kind. In more than 8,000 entries it covers the key areas …
Doctor Faustus and Other Plays
Christopher Marlowe (1564-1593), a man of extreme passions and a playwright of immense talent, is the most important of Shakespeare's contempories. This edition offers his five …
The New Oxford Book of Victorian Verse
A great age of poetry speaks for itself in Christopher Ricks's celebrated anthology: the variety and power of Victorian verse, the innovation and creativity with which poets …
The Return of Sherlock Holmes
Arthur Conan Doyle famously killed off Sherlock Holmes in 1893, in the short story 'The Final Problem', but was tempted to bring him back to life ten years later, in the thirteen …
The Oxford Handbook of Causation
Causation is a central topic in many areas of philosophy. In metaphysics, philosophers want to know what causation is, and how it is related to laws of nature, probability, action, …
The Oxford Handbook of the Welfare State
This is the comprehensively-revised second edition of a volume that was welcomed at its first appearance as 'the most authoritative survey and critique of the welfare state yet …