Sökt på: Böcker av Renée A. Mauborgne
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Blue Ocean Classics
The collection you need to create more blue oceans.W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their pathbreaking "blue ocean …
Blue Ocean Leadership
Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are …
Red Ocean Traps (Harvard Business Review Classics)
Beyond Disruption
Blue Ocean Strategy, the #1 global bestseller, forever changed how the world thinks about strategy. Now W. Chan Kim and Renée Mauborgne offer up a bold, new idea that will …
Blue Ocean Classics
The collection you need to create more blue oceans.W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their pathbreaking "e;blue …
HBR's 10 Must Reads for New Managers Collection
Learn to lead others, while managing yourself.Becoming a manager for the first time means mastering a new set of business and personal skills. HBR's 10 Must Reads for New Managers …
Blue Ocean Strategy + Beyond Disruption Collection (2 Books)
The two landmark books, Blue Ocean Strategy and Beyond Disruption, that together challenge everything you thought you knew about winning the future.These two iconic books, Blue …
HBR's 10 Must Reads on Strategy for Healthcare (featuring articles by Michael E. Porter and Thomas H. Lee, MD)
Prepare for an uncertain future with a solid vision and innovative practices.Is your healthcare organization spending too much time on strategy--with too little to show for it?If …
HBR's 10 Must Reads on Change Management (including featured article "e;Leading Change,"e; by John P. Kotter)
Most company's change initiatives fail. Yours don't have to.If you read nothing else on change management, read these 10 articles (featuring "e;Leading Change,"e; by John …
Blue Ocean Leadership (Harvard Business Review Classics)
Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "e;blue ocean strategy,"e; a new model for discovering uncontested …
Red Ocean Traps (Harvard Business Review Classics)
As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms …
Red Ocean Traps (Harvard Business Review Classics)
As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms …