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A fully updated and expanded edition of Don Norman's classic and influential work, which pioneered the application of cognitive science to design.Even the smartest among us can …
How Chinese characters triumphed over the QWERTY keyboard and laid the foundation for China's information technology successes today.Chinese writing is character based, the one …
A comprehensive introduction to optimization with a focus on practical algorithms for the design of engineering systems.This book offers a comprehensive introduction to …
An argument that pleasure is a fundamental part of why we use technology, and a framework for understanding the relationship between pleasure and technology.The dominant feature of …
A leading innovation scholar explains the growing phenomenon and impact of free innovation, in which innovations developed by consumers and given away "for free."In this book, Eric …
How humans and technology evolve together in a creative partnership.In this book, Edward Ashford Lee makes a bold claim: that the creators of digital technology have an unsurpassed …
The story of how diesel engines and gas turbines, used to power cargo ships and jet airplanes, made today's globally integrated economy possible.The many books on globalization …
How xerography became a creative medium and political tool, arming artists and activists on the margins with an accessible means of making their messages public. This is the story …
An exploration of the dialogue that emerged after 1776 between different visions of what it meant to use new technologies to transform the land.After 1776, the former American …
Tools to make hard problems easier to solve.In this book, Sanjoy Mahajan shows us that the way to master complexity is through insight rather than precision. Precision can …