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Overpower. Overtake. Overcome. – Serena WilliamsThroughout history, every woman pulling on spikes, lacing up boots and picking up a racquet has been a rebel – and this explosive …
Don't let diabetes send you to the bench. These motivational stories of top athletes with diabetes will inspire you to live your best life.Shortlisted for the American Book Fest …
The tourism, hospitality and events industries comprise one of the largest and most diverse workforces in the world, creating high demand for graduates with strong technical and …
This book presents a series of studies on the status quo, characteristics of and trends in China’s eSports industry, while also analyzing key problems to help the industry avoid …
Now in a fully updated and expanded fifth edition, this textbook introduces the power and politics of sport organizations to the readers. It explores the managerial activities …
This book takes a close look at branding and sponsorship in sport in the age of digital media. It examines how branding and sponsorship have evolved in response to the challenges …
This is a handbook for leading a professional football club to commercial success. Covering every aspect of the business and commercial operations of a modern football club, and …
Who funds creative and cultural projects, and why? This insightful book analyses how the arts have been funded in a variety of political environments, helping readers understand …
This book examines how the sport industry is adapting to the needs of the digital-first global economy. Focusing on digital techniques in sport marketing, this volume explores new …