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The Value of Events fills an important niche in the literature on events, being the first book to comprehensively deal with the subject of value creation and measurement, as …
The use of sporting and other mega-events to bring about transformation of socially deprived areas of major cities is becoming an increasingly important part of the raison d'être …
The development of the festival and event industry has seen large scale growth and extensive government support as a result of objectives to enhance and project the image of place …
Social impacts are increasingly used as one of the main justifications for staging and funding events, and yet there is very little empirical evidence on the extent to which these …
This book explores and advances the latest concepts and developments in event management theory and practice.Drawing on the ever-growing event management literature – and supported …