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  • Idols and Celebrity in Japanese Media Culture

    E-bok, 2012, Engelska, ISBN 9781137283788

    This is the most complete and compelling account of idols and celebrity in Japanese media culture to date. Engaging with the study of media, gender and celebrity, and sensitive to

  • Market Mediations

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    E-bok, 2015, Engelska, ISBN 9781137509987

    Market Mediations offers a fresh way to look at consumption practices, design and branding issues through analysis based on the French and European intellectual tradition. To

  • It Came From the 1950s!

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    E-bok, 2011, Engelska, ISBN 9780230337237

    An eclectic and insightful collection of essays predicated on the hypothesis that popular cultural documents provide unique insights into the concerns, anxieties and desires of

  • Mediated Youth Cultures

    E-bok, 2015, Engelska, ISBN 9781137287021

    This book brings together thirteen timely essays from across the globe that consider a range of 'mediated youth cultures', covering topics such as the phenomenon of dance

  • Globesity, Food Marketing and Family Lifestyles

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    E-bok, 2010, Engelska, ISBN 9780230304741

    This book examines the public controversies surrounding lifestyle risks in the consumer society. Comparing news coverage of the 'globesity' pandemic in Britain and the USA, it

  • Opinion Polls and the Media

    E-bok, 2012, Engelska, ISBN 9780230374959

    Opinion Polls and the Media provides the most comprehensive analysis to date on the relationship between the media, opinion polls, and public opinion. Looking at the extent to

  • Advertising to Children

    E-bok, 2014, Engelska, ISBN 9781137313256

    This important source for students, researchers, advertisers and parents reviews the debates and presents new research about advertising to children. Chapters cover food and

  • Evaluation in Advertising Reception

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    E-bok, 2015, Engelska, ISBN 9781137350435

    Placed within the context of reception studies, this book investigates how advertisements that rely on re-contextualising shared cultural knowledge are understood by their viewers,