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This book sheds light on the addressees of online reviewer discourse on wine, perfume and chocolate in order to explore how the discourse construes the consumer of experiential …
The road to hell is paved with good intentions, says the proverb. Never has that been truer than in the case of corporate purpose, the movement that took over the business and …
Descubra os segredos para criar uma conex o emocional poderosa com seu p blico-alvo e impulsionar o crescimento do seu neg cio com nosso livro, "Marketing de Desejo: Como conectar …