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How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today’s ever-changing media landscape. The days of …
A provocative, must-read investigation that both appreciates the importance of—and punctures the hype around—big-time contemporary American athletics In an increasingly secular, …
A revealing look at the pleasure we get from hating figures like politicians, celebrities, and TV characters, showcased in approaches that explore snark, hate-watching, and …
From Bombay to Bollywood analyzes the transformation of the national film industry in Bombay into a transnational and multi-media cultural enterprise, which has come to be known as …
2015 Susanne K. Langer Award for Outstanding Scholarship, Media Ecology Association 2013 Book of the Year, Visual Communication Division, National Communication Association Amidst …
Explores iconic works from The Cat in the Hat to The Twilight Zone to explain cultural trends in parenting and how we conceptualize childhood The 60s produced a Baby Boom …
"Johnson astutely reveals that franchises are not Borg-like assimilation machines, but, rather, complicated ecosystems within which creative workers strive to create compelling …