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How does Google support organizations in their transformation to digital marketing? How does the International Food Waste Coalition influence more sustainable behaviour? How did a …
This extremely popular text is the complete introduction to doing business research and is the ideal guide for students embarking on a research project. The authors have …
This brand new textbook covers all of the core topics found on Introduction to Management modules, and the author's clear, accessible writing style guides students through the …
Banks are of central importance for economic growth, the allocation of capital, competitiveness, and financial stability. Propelled by technological advances in financial analysis …
Now in its second edition, and in collaboration with their contributing authors, world renowned academics Peter J. Buckley FBA OBE, Peter Enderwick, and Hinrich Voss draw on their …
Support strong assessment potential with this comprehensive Cambridge A Level Business title, written to match the previous syllabus for first examination in 2016 (9609). …
Essential Study and Employment Skills for Business and Management Students is a comprehensive, one-stop guide to the skills needed to bring you success, both throughout university …
Today's managers, business owners, and public relations practitioners grapple daily with a fundamental question about contemporary crisis management: to what extent is it possible …
IB Prepared resources are developed directly with the IB to provide the most up-to-date, authentic and authoritative guidance on DP assessment. IB Prepared: Business Management 2nd …
For nearly two decades, emerging markets have been a primary source of growth in the world economy. They have become more international and compete more extensively with companies …