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Medical, Dental, and Wellness Tourism: A Post-Pandemic Perspective offers a thorough and informative guide to medical travel and tourism for the treatment of health-related issues. …
"No matter where you are in the world, you are at home when tea is served." -- Earlene Grey Tea has its very own significance in every consumer’s life. However, above all, tea …
This book critically explores conflict and hostility in a range of hospitality settings and from a broad stakeholder perspective.The provision of accommodation, food, and drink in …
This book explores the relationship between tourism and high-magnitude storm events, including cyclones, hurricanes and typhoons and flooding, across all stages of a disaster. It …
The integration of pioneering information and communication technologies has transformed the hospitality sector. This ground-breaking book delves into the transformative power of …
This book offers insights into some of the digital innovations, structural adaptations and analogue solutions that enabled live performance in the UK to survive through the …
Fully updated and revised in its fifth edition, Event Studies remains the most comprehensive book devoted to developing knowledge and theory about event management and event …
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport …
This book analyzes the importance of innovation as the key driver of sustained success in the tourism industry and the knowledge sharing process. It explores its impact on …
The world is entering the Third Millennium in which great changes are expected in all areas of human interest, life, and activity. These changes have been brought on by past and …