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Introduce your students to the latest concepts in strategic thinking with this industry-leading text. Exploring Strategy tackles the biggest issues surrounding the operation, …
"Henry Mintzberg’s views are a breath of fresh air which can only encourage the good guys." /The Observer"My favourite management book of the last 25 years? No contest. The Rise & …
"First published in Great Britain in 2011."
For courses in strategy. A Practical, Skills-oriented Approach to Strategic ManagementIn today's economy, gaining and sustaining a competitive advantage is harder than ever. …
In Business, strategy is king. Leadership and hard work are all very well and luck is mighty useful, but it is strategy that makes or breaks a business, organisation or team. Of …
Previous ed.: published as by Marcel van Assen, Gerben van den Berg and Paul Pietersma. Harlow: Financial Times/Prentice Hall, 2009.