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A Guide to Charter Schools
Here is a short edited volume that brings together in one place, the best scholarly articles in charter schooling by national experts and leaders, written in a user-friendly …
The Handbook of Science and Technology Studies
A comprehensive and authoritative overview of current research, major theoretical perspectives, and new research directions in the study of science, technology, and society.Science …
Consumer Behaviour
Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition is the latest version of this …
Multi Pack: Economics with Economics Workbook with WinEcon CD-Rom with Economics Dictionary
This new edition of Sloman's Economics has been thoroughly revised and updated, with several new features added. It still has one overriding aim: to make the subject of economics …
Virtual Social Identity and Consumer Behavior
The creation and expression of identity (or of multiple identities) in immersive computer-mediated environments (CMEs) is rapidly transforming consumer behavior. The various social …
Consumer Behavior
For courses in Consumer Behavior.This contemporary text goes beyond the "act of buying" and presents a balanced and global perspective. Grounded in the very latest research, the …
Social Media Marketing + website
**Winner of the TAA 2017 Textbook Excellence Award**"Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This …
Truth About What Customers Want, The
Customers demystified! How you can move them to buy...buy more...and keep on buying! The truth about what customers really want, think, and feel The truth …
Better Business, Global Edition
For introduction to business courses. A better way to learn business.Better Business offers the business content students need, but in a better way. By presenting the material in …