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totalt 3 treff
MARKETING RESEARCH
heftet,
2020,
Engelsk,
ISBN 9781119497585
Marketing Research, 13th Edition presents a clear and comprehensive introduction to the field, with a strong focus on methodologies and the role of market research in strategic …
Marketing Research
heftet,
2017,
Engelsk,
ISBN 9781118977927
Marketing Research prepares marketing students to make data driven business decisions. With a focus on market intelligence, strategy, theory and application, the authors introduce …
Strategic Market Management
heftet,
2010,
Engelsk,
ISBN 9780470689752
Business students studying strategy and marketing courses in the UK and Europe. Developing and implementing strategies is now very different than it was only a few decades ago, …