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Selling and Sales Management
Foundations of Marketing, 7e
Selling and Sales Management
This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. It …
Principles and Practice of Marketing
The fully updated eighth edition of Principles and Practice of Marketingcontinues to provide a contemporary and modern introduction to marketing. With a renewed focus that covers …
Principles and Practice of Marketing 10/e
Foundations of Marketing, 7e
Have you wondered how marketers use data and technology to capture relevant information on their target audience? Or how marketers in todays world deal with questions around …
EBOOK: Principles and Practice of Marketing, 9e
EBOOK: Principles and Practice of Marketing, 9e