Selling and Sales Management
  • Format: Pocket
  • Språk: Engelsk
  • Utgitt: 200908
  • Antall sider: 546
  • Opplag: 8, 
    Vekt i gram: 1089
  • ISBN10:0273720651
  • ISBN13:9780273720652

Selling and Sales Management

(Pocket)
Beskrivelse:

Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with specific interests in the world of sales. The text is split into five logical parts: Sales Perspective, Sales Technique, Sales Environment, Sales Management and Sales Control. This edition places emphasis on international aspects of selling and sales management whilst also covering all of the important elements of the marketing mix. Topics covered include Sales Strategies, Key Account Management, Sales Forecasting and Budgeting, and the Role of Selling in Marketing.

Kundeanmeldelser og blogger

Søk flere bøker:

Kunder som har kjøpt denne boken har
også kjøpt:
Den største forbrytelsen
av Michelet, Marte
Legg i handlekurv Vår pris349,-
Ut på tur, aldri sur
av Kinney, Jeff
Legg i handlekurv Vår pris218,-
Nådeløse nordmenn
av Veum, Eirik
Legg i handlekurv Vår pris437,-
Fletteboka
av Schei, Bente-Helen
Legg i handlekurv Vår pris262,-
Den ene pluss en
av Moyes, Jojo
Legg i handlekurv Vår pris244,-