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There are many books on the market that discuss the Toyota Production System but few that insightfully analyze its marketing strategy. Authored by former Toyota marketing …
This title was first published in 2001. The emergence and development of automobile production in Australia was a long, drawn out and costly business for car buyers and taxpayers. …
This book analyses the multinational enterprise using the example of the world motor industry. It begins by examining the multinational enterprise in general, considering its …
This book explores Japanese investment in Europe and Southeast Asia, in relation to the automobile industry. In Part I the authors examine industrial organization and policy issues …
This is the "e;green book"e; that started it all -- the first book in English on JIT, written from the engineer's viewpoint. When Omark Industries bought 500 copies and …
This book, originally published in 1967, takes the automobile industry experience as a basis for a wider view of industrial relations, trends and developments of the 1950s and 60s. …
Today, the Multinational Enterprise (MNE) is seen as a leading agent in the process of globalization. As they adopt global strategies, MNE's are seen to be creating stronger, …
This title was first published in 2001. The emergence and development of automobile production in Australia was a long, drawn out and costly business for car buyers and taxpayers. …
Originally published in 1991, this book examines the spatial implications of the changes to the automobile industry at world, national and local levels. The volume brings together …