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The automotive industry is still one of the world's largest manufacturing sectors, but it suffers from being very technology-focused as well as being relatively short-term focused. …
Discover the keys to effective organizational transformation from an author who did it as the CEO of an iconic company In Driving Results: Six Lessons Learned from Transforming an …
The epic struggle between a father and son and the building of a worldwide business empire In this retelling of the story of the rise of Ford Motors, journalist Richard Bak offers …
A behind-the-scenes look at Lexus’s surprising twenty-year success story—in a revised new edition In the 1980s, German brands BMW and Mercedes-Benz dominated the luxury car market …