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This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students …
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to …
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students …
For courses in introductory advertising.This package includes MyLab.Increase the relevancy and effectiveness of marketing communicationsAdvertising & IMC: Principles and Practice …