Behavioural theory
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`Fascinating. There is much here that is controversial, thought provoking and very useful. It is encyclopaedic in its breadth and use of knowledge. [Like] rich food [it] needs to …
'The Unmanageable Consumer has long been one of my favorite books in the sociology of consumption. This long overdue third edition has updated and revised the basic argument in …
Evolution and Psychology is a critical exploration of how evolutionary approaches can be used to understand the human mind and behaviour. Written for undergraduate students in …
Seminars by Professor Windy Dryden. See the man live and in action. To find out more and to book your place go to www.cityminds.com_______________________________________`The …
`Certainly worth reading in order to be reminded of some positive reasons for entering the teaching profession: to value the process of education as much as the content, to view …
`It is refreshing, in the wake of the sometimes uncritical enthusiasm for evolutionary psychology, to read a thoughtful and balanced account of the problems as well as the benefits …
Understanding the Consumer brings together marketing theory and practice in a truly consumer-centric approach. It challenges the lip service usually paid to this concept and …
What drives children as consumers? How do advertising campaigns and branding effect children and young people? How do children themselves understand and evaluate these …