Hakutulokset: Kirjoja kirjailijalta George S Day
yhteensä 17 hakutulosta
See Sooner, Act Faster
How organizations can anticipate threats, spot opportunities, and act faster when the time is right; with rich examples including Adobe, MasterCard, and Amazon.When turbulence is …
Not Normal, Illinois
Do Midwesterners have a peculiar way of looking at the world? Is there something not quite right about the way they see things? For such a normal place, the heartland has produced …
Marketing Public Transit
Marketing Public Transit provides managers with a decision-making framework for planning, designing, and promoting public transportation--particularly in a time of limited …
The Variorum Edition of the Poetry of John Donne, Volume 4.1
This book presents a comprehensive digest of general and topical commentary on John Donne's Songs and Sonets from the early 17th century through 1999. Arranged chronologically …
See Sooner, Act Faster
How organizations can anticipate threats, spot opportunities, and act faster when the time is right; with rich examples including Adobe, MasterCard, and Amazon.When turbulence is …
See Sooner, Act Faster
How organizations can anticipate threats, spot opportunities, and act faster when the time is right; with rich examples including Adobe, MasterCard, and Amazon.When turbulence is …
Wharton on Dynamic Competitive Strategy
WHARTON on DYNAMIC COMPETITIVE STRATEGY "A valuable contribution, this insightful book makes it clear that strategy is not a one-time search for a sustainable competitive …
Essentials of Marketing Research, 2nd Edition with SPSS 17.0
Part I The Nature and Scope of Marketing Research.Chapter 1 A Decision–Making Perspective on Marketing Research. Learning Objectives. Introduction. Role of Marketing Research …
MARKETING RESEARCH
Marketing Research, 13th Edition presents a clear and comprehensive introduction to the field, with a strong focus on methodologies and the role of market research in strategic …
Wharton on Managing Emerging Technologies
Emerging technologies such as the Internet and biotechnology have the potential to create new industries and transform existing ones. Incumbent firms, despite their superior …
Strategy from the Outside In (PB)
Make customer value a C-Suite priority for lasting profits and growthWhile the Great Recession ravaged the balance sheets of long-standing leaders in their respective industries, …
Marketing Research
Marketing Research prepares marketing students to make data driven business decisions. With a focus on market intelligence, strategy, theory and application, the authors introduce …